What are your money goals is a question that is often avoided. All too often I hear, “just enough to cover the bills” and truly that is your minimum goal. What’s the real number you would like to make happen in your business?


How much money do you want to earn in your business? (Be honest!)

Reflections, Thoughts, Feelings

I used to struggle with this question so damn much because yes, my basic answer was to pay the bills but that doesn’t leave much room for living, it keeps you in the stage of existing. I also come from a culture where we don’t really talk about money openly but I always appreciate when other entrepreneurs do it – but from a place of sharing not from “I’m better than you”.

I want to travel, sponsor festivals, artists, and bare-knuckle fighters, donate to organizations, and have nice things. While I’m not super materialistic, I don’t think there’s anything wrong with wanting to have nice things, like up-to-date phones and computers. I also want a small homestead with a few horses and the ability to grow our own food.

And all of these things require money and for me to achieve the goals above, my revenue needs to be between $6,500 and $10,000. I once read that $78,000 a year is the ideal income for happiness. And I can already hear it now “but money doesn’t bring happiness” well maybe not, but it does bring a sense of safety, peace, and security.

And now that there’s a number in play, the brain is like:

  • It’s never going to happen.
  • Who do you think you are?
  • You can’t make money like that.
  • How are you going to do that?

I believe it can and will happen. I know exactly who I am and I am worthy and deserving of achieving my income goals. Any time my brain goes wonky like that, I think about the people I follow, and the programs I invested in (and it’s usually because of the person first and what they teach second). I have people in my life that show me what is possible every single day and every month when I sit down to take care of bookkeeping, I am watching myself get closer and closer to the goal. This is also why I journal because I get to look back and see my personal and business growth!

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